Let the Story Do the Work: The Art of Storytelling for Business Success
| Author | : | |
| Rating | : | 4.93 (705 Votes) |
| Asin | : | 1536663212 |
| Format Type | : | paperback |
| Number of Pages | : | 128 Pages |
| Publish Date | : | 2017-10-18 |
| Language | : | English |
DESCRIPTION:
Conference attendees rejoice! Powerpoint presentations are going to get Conference attendees rejoice! Powerpoint presentations are going to get a lot more interesting thanks to Esther Choy's clear direction and clever insights into the art of storytelling for business.. Both entertaining and useful, worth the read Amazon Customer This book has so many hands-on examples and steps to help you figure out how to best tell your own story based on the context and audience. The writing is clear and the steps are easy to follow and apply. As an artist, teacher, and freelancer with a somewhat atypical career trajectory, I especially found Chapter 8 ("Using Your Own Story to Build Credibility and Connection") helpful.
She has taught in the executive education programs at Northwestern University’s Kellogg School of Management. Choy is founder and president of Leadership Story Lab, where she coaches managers in storytelling techniques. . Esther K
It sounds so simple: Tell stories from your life, and people will remember your message. Learn to leverage the elements of storytelling--and turn everyday communications into opportunities to connect, gain buy-in, and build lasting relationships.. Yet few people are skilled at sharing personal anecdotes and even fewer know how to link them to professional goals. But when you get down to crafting one, there’s nothing easy about it.Material for stories surrounds us. Whether you want to stand out in the interview process, add punch to a presentation, or make a compelling case for a new initiative, Let the Sto
Part practical workbook, part definitive textbook, it breaks down the art of storytelling into step-by-step guidelines, insights, exercises, and examples drawn from various business environments, including the financial industry and health care. By adapting proven story structures and conventions, you can transform forgettable presentations into truly compelling ones, and make lasting impressions with every interaction. But nothing resonates and persuades as powerfully as a story. Today, storytelling has emerged as a strategic skill that every business leader must master. From the Inside Flap For millennia, people have used stories to simplify a complex world, make facts and events mem