Digital Transformation: Build Your Organization's Future
| Author | : | |
| Rating | : | 4.93 (881 Votes) |
| Asin | : | 1472940377 |
| Format Type | : | paperback |
| Number of Pages | : | 224 Pages |
| Publish Date | : | 2014-04-30 |
| Language | : | English |
DESCRIPTION:
Written for professionals who recognize the need for innovation within their organizations but may need guidance on plotting out the roadmap, this book illustrates the processes and tactics that can be implemented in any innovation program. Created from first-hand experiences in leading major innovation programs, supplemented by in-depth interviews with key industry players, each chapter is heavily evidenced with insider insights from the leaders and teams responsible for digital transformations around the world, including: IKEA, the UK Government, Royal Caribbean Cruises, Starbucks, KPMG, Direct Line, and the British Medical Association. It doesn't just provide the guidance for leading digital change, it will arm readers with the evidence and inspiration needed to drive real innovation in their businesses.. Other companies interviewed include Hilton Hotels, Walgreens, Bank of Montreal, and Experian. The secrets of successful digital transformation are usually tightly held by the organizations that achieved them; this new title unlocks the "how" of transformation through digital innovation. As with any large infrastructure project, the costs and risks involved in a major innovation program are significant, and how it is led and managed will directly determine i
As a Digital Transformation Leader at IBM, she drives innovations that create new markets and sharpen the competitive edge for the world's largest companies. . As a sought after industry speaker, Lindsay shares her insights about society's new relationship with digital technology and how it continues to redefine every aspect of our commercial and human service enterprise. Lindsay Herbert is a digital transformation expert who leads major projects globally across every organizational sector
As a sought after industry speaker, Lindsay shares her insights about society's new relationship with digital technology and how it continues to redefine every aspect of our commercial and human service enterprise. . As a Digital Transformation Leader at IBM, she drives innovations that create new markets and sharpen the competitive edge for the world's largest companies. About the Author Lindsay Herbert is a digital transformation expert who leads major projects globally across every organizational sector