Wild Ride: Inside Uber's Quest for World Domination
| Author | : | |
| Rating | : | 4.13 (727 Votes) |
| Asin | : | B01LMU3KPI |
| Format Type | : | |
| Number of Pages | : | 533 Pages |
| Publish Date | : | 2014-11-25 |
| Language | : | English |
DESCRIPTION:
Wild Ride is the first truly inside look at Uber’s global empire. They’ve even reshaped the deeply ingrained consumer behavior of not accepting a ride from a stranger—against the childhood warnings from everyone’s parents. In your hands is something equally amazing: the untold story of Uber’s meteoric rise, and the massive ambitions of its larger-than-life founder and CEO.Before Travis Kalanick became famous as the public face of Uber, he was a scrappy, rough-edged, loose-lipped entrepreneur. Like other Silicon Valley icons such as Steve Jobs and Elon Musk, he’s always focused on the next disruptive innovation and the next world to conquer.Both Uber and Kalanick have acquired a reputation for being combative, relentless, and iron-fisted against competitors. But this book is the first account of how Uber really became the giant it is today, and how it plans to conquer the future.. They’ve inspire
He wrote the 2012 New York Times bestseller Inside Apple, and he appears regularly on Fox News. . ADAM LASHINSKY is the executive editor of Fortune, editorial director of the Fortune Brainstorm Tech conference, and co-chair of the Fortune Global Forum. He lives in San Francisco with his wife and daughter
"Fantastic book! So gripping it reads like a novel" according to Paul L. Sestili. This book is great for anyone who is even remotely aware of Uber: it tells the compelling story of the company and its co-founder Travis Kalanick. Uber has transformed the transportation sector in just a few short years, all while becoming one of the most valuable and controversial private companies in the world.The book itself is incredibly well written, and so engrossing it reads like a novel. The author was given exclusive access to Kalanick, but maintains very balanced reporting throughout. Is Travis an a--hole? Is Uber going to take over the world or be doomed by autonomous vehicles and a . "You'll never take an Uber the same again" according to Jeff Hennion. Similar to his prior book, Inside Apple, Adam Lashinsky has hit again with remarkable story telling in Wild Ride. The book ranges from behind the scenes stories of the history of Uber to the crazy volatility that exists within the company to filling in the gaps between the recent headlines, some of which are as recently as earlier this year.Although he had clear insider access, the book doesn't read as biased. In fact, it's hard to discern where he comes down on the future of Uber. Does Adam still take an Uber? Does he have any choice? Do any of us have any choice? While it could have been writ. Inside access, a controversial leader and great storytelling Uber has revolutionized the way people get around and transformed the global transportation industry. To put it bluntly, Uber has changed the world for the better. But while their growth at all costs mentality has bolstered their valuation, revenue and market share, they've made quite a few enemies and missteps along the way. And at the heart of it all, is their embattled CEO Travis Kalanick. This book focuses on what made Travis who he is today and the various battles he's had to face along the way.I'm a bit biased since I'm in the book (page 166) but I thoroughly enjoyed the book and felt tha
Adam Lashinsky’s insightful book, brimming with comments and confessions from CEO Travis Kalanick, would be worth reading even at surge pricing.”—STEVEN LEVY, author of Hackers and In the Plex“Adam Lashinsky chronicles Uber’s rise from scrappy start-up to global giant with aplomb. He’s always a joy to read.”—WALTER ISAACSON, author of Steve Jobs and The Innovators“In Silicon Valley, no company is more ambitious, audacious, or annoying than Uber. Lashinsky captures Uber’s epic ambitions with extraordinary access and keen judgment. It&r