The B Corp Handbook: How to Use Business as a Force for Good
| Author | : | |
| Rating | : | 4.94 (777 Votes) |
| Asin | : | B00K5WB5EI |
| Format Type | : | |
| Number of Pages | : | 232 Pages |
| Publish Date | : | 2017-12-31 |
| Language | : | English |
DESCRIPTION:
Capitalism, redefined “We are in the midst of the evolution of capitalism from a century focused on maximizing shareholder value to one focused on maximizing long-term shared value.”Over the past three decades, a set of bold new ideas promoting this transition has been gaining momentum in the worlds of business and finance. Innovative ve. Certified B Corps and benefit corporations as legal entities Andrew Everett B Corporations are for-profit organizations which serve a variety of stakeholders rather than to enrich shareholders exclusively. Stakeholders include employees, the community, the environment, as well as the firm’s owners. B stands for benefit.B Lab and Certified B Corps“The main focus of this book is the Certified. DLG60 said A Required resource for those considering changing how they do business. The B Corp Handbook is excellent through and through. It is a great resource for those wanting an overview of the why and what of certifying as a B Corp. The overview provides the ten benefits of becoming a B Corp, from B Corps themselves. Ryan provides a concise review of components that are part of The B Impact Assessment, an
Shiller, winner of the 2013 Nobel Prize in Economics and Professor at Yale University"B Corporations recast the goals of the traditional business enterprise. "You ought to take a look at these B Corporations we've got to get back to a society that doesn't give one class of stakeholders an inordinate advantage over others." - President Bill ClintonI think B Corporations will make more profits than other types of companies." - Robert J. Ryan shows that there does not have to be any tradeoffs between profitability and creating positive social change." -Suzanne DiBianca, President of the Salesforce Foundation. They are becoming more prevalent as a new breed of businessperson seeks purpose with the fervor that traditional economic theory says entrepreneurs seek profit." - Dan Pink, NYTbestselling author of To Sell Is
Ryan Honeyman is a consultant, executive coach, keynote speaker, author, and founder of Honeyman Sustainability Consulting, a Certified B Corporation.
Join a Growing Movement: Learn how you can join a global movement to redefine success in business, led by well-known icons like Patagonia and Ben & Jerry's, disruptive upstarts like Warby Parker and Etsy, and recently covered by The New York Times, The Economist, The Wall Street Journal, Inc., and Entrepreneur.Build a Better Business: Drawing on best practices from 100+ B Corps , this book shows that using business as a force for good can help distinguish your company in a crowded market, attract and retain the best employees, and increase customer trust, loyalty, and evangelism for your brand.More than 1,000 companies from 80 industries and 35 countries are leading a global movement to redefine success in busi