Breakthrough Copywriting: How to Generate Quick Cash with the Written Word
| Author | : | |
| Rating | : | 4.92 (984 Votes) |
| Asin | : | 1548706957 |
| Format Type | : | paperback |
| Number of Pages | : | 154 Pages |
| Publish Date | : | 2016-06-19 |
| Language | : | English |
DESCRIPTION:
"Add this one to your collection" according to Adam G. Katz. Definitely worth adding to your collection. Garfinkel knows what he's talking about when it comes to copywriting. It's too bad Paul Simon didn't appreciate him more when they were together; His loss, your gain.. "5 Stars, well deserved" according to Buff-A. I have books on the art of copywriting from just about everyone who matters, and Breakthrough Copywriting is one of my favorite books on the topic. David Garfinkel is often referred to as 'the world's best copywriting coach,' and for a while I wondered if this was a just a persona that he'd created for himself. But after reading this book I'm perfectly happy to concede to him this title.David has a unique ability to express his . Great book. David knows what he is talking about. Amazon Customer Great book. David knows what he is talking about.
You’ll discover: • How to build a powerful sales message that makes money • Secrets of headlines that all but force prospects to read your message • Easy shortcuts to creating profitable bullet points • Negative optism: a revolutionary new way to create empathy with prospects • Stories that boost sales—how to write them, step-by-step • Insider secrets for “amping up” the emotional power of your copy • How to put it all together to build trust in prospects and close the sale Whether you are a freelance copywriter, an entrepreneur, or a marketing professional, you’ll get tips, tools and templates to easily make the written word produce a lot more sales for you.. There’s something for everyone. Experienced marketers will benefit from new strategies and tactics. But Breakthrough Copywriting makes it simple—by breaking everything down into a clear, step-by-step process. In this book, you’ll learn how direct marketers shatter sales records with the written word. New copywriters will get a complete toolkit. Many people find copywriting confusing