7 Secrets of Persuasion: Leading-Edge Neuromarketing Techniques to Influence Anyone

^ Read ^ 7 Secrets of Persuasion: Leading-Edge Neuromarketing Techniques to Influence Anyone by James C. Crimmins ´ eBook or Kindle ePUB. 7 Secrets of Persuasion: Leading-Edge Neuromarketing Techniques to Influence Anyone It directly translates the revolution in neuroscience that has occurred over the last 40 years into practical new techniques for effective persuasion. Whether your goal is to persuade one person - a husband, child, or boss - or the millions who might purchase an Apple Watch or a Budweiser, 7 Secrets of Persuasion will show you how to: Unearth the motivation that actually changes a behavior like smoking, voting, or buying, even if the person(s) doesnt know why they do what they do. Transf

7 Secrets of Persuasion: Leading-Edge Neuromarketing Techniques to Influence Anyone

Author :
Rating : 4.58 (657 Votes)
Asin : B01L0MW6M6
Format Type :
Number of Pages : 362 Pages
Publish Date : 2014-03-19
Language : English

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It directly translates the revolution in neuroscience that has occurred over the last 40 years into practical new techniques for effective persuasion. Whether your goal is to persuade one person - a husband, child, or boss - or the millions who might purchase an Apple Watch or a Budweiser, 7 Secrets of Persuasion will show you how to: Unearth the motivation that actually changes a behavior like smoking, voting, or buying, even if the person(s) doesn't know why they do what they do. Transform your candidate, service, or product into the one people want to buy by utilizing what psychologists call the "fundamental attribution error." . 7 Secrets of Persuasion is the first book to take the latest scientific insights about the mind and apply them to the art of persuasion. Make a promise that is delayed, uncertain, and rational more compelling by making it immediate, certain, and emotional. Tap into the mental process that gives religious symbols, political symbols, and commercial logos their power

“I’ve learned that people will forget what you saidbut they will never forget how you made them feel." Maya Angelou Actually, rather than “secrets,” James Crimmins carefully identifies and then brilliantly examines some of the most significant revelations from a number of recent research studies that identify “neuromarketing techniques to influence anyone.” He observes: “Recent discoveries in psychology, behavioral economics, . An Insightful, Fascinating and Practical Book Marty Horn A lot of "Secrets" books out there cover things that really aren't so secretive. It's stuff everybody pretty much knows already. Not so with "7 Secrets of Persuasion". Tapping into the latest in neuroscience research and combining that with "real world" examples, Crimmins easy-to-read book reveals little known, yet fascinating ways into how t. "Highly recommended!" according to Colleen Crimmins Rosen. You don't have to be in marketing, advertising to benefit from the many insights on persuasion that are included in this book. As a wife and a mother, I'm very inspired by Crimmins' tips for effective personal persuasion. Chapter 10 is a must read if you have ever or will ever wish to change an unhealthy behavior of a loved-one, for example.

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